SAM’s Mobile Engagement Strategies for Picasso Get Positive Review

Jay Holcomb from local mobile marketing agency Knovolo discusses how SAM incorporated mobile into the Picasso exhibition experience with Microsoft Tag and a mobile website. Read his entire review at http://sh0w.me/mobile-at-SAM

Did you use your mobile phone to access information about the Picasso exhibition? If so, what did you think? Do you want SAM to create more ways to interact with the museum using your phone?